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Category :
Web UI
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Year :
2025
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Responsibility :
UI design
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Client :
Techworkslabs

XyberTechs

Project Overview

Background

XyberTech is the e-commerce website product launched by eGadgetsDeals after a visual redesign, aiming to provide consumers with a more modern, intuitive and efficient shopping experience. Through brand upgrade, XyberTech adopted a new logo design, a more futuristic color scheme, and optimized UI elements to make the overall visual more in line with technological trends.

Goals & Objectives

Continue to promote digital retail innovation, strengthen competitiveness in the electronics market, and attract more consumers interested in technology products.

Role & Deliverables

Without changing the original framework, I was responsible for re-setting the UI style of eGadgetsDeals, making design adjustments, and finally delivering the complete visual results.

Challenges

Without changing the original UI structure, a new visual style is created, while ensuring that users can experience a brand-new visual experience. In addition, it is necessary to improve the consistency and recognition of the overall design while maintaining existing functions and user habits, so as to make the brand image more distinctive and attractive.

Results & Impact

We successfully launched the new brand within two months and our revenue continues to grow. At the same time, the existing version is still being optimized to further enhance user experience and brand competitiveness.
Branding

Direction

Our strategy for XyberTechs is to align the brand seamlessly with its tech and e-commerce business direction, using a modern, and minimalistic design that enhances recognition and communicates its message quickly and effectively.

The overall design features a black-to-green gradient, evoking a sense of futuristic technology and digital sophistication, while emphasizing innovation and professionalism. The typography blends pixel-inspired elements with a modern, futuristic aesthetic, reinforcing the brand’s core identity within the tech and electronics space. The use of “X” at the beginning not only distinguishes the brand but also symbolizes limitless possibilities and cutting-edge innovation, creating a strong and memorable impression.

This visual identity conveys XyberTechs as a reliable, forward-thinking e-commerce platform for technology and electronics, reflecting both trustworthiness and a progressive brand spirit.

XyberTechs Logo

A symbol of technology, future and unique.
Presented in the form of pixels and scanning light, the design looks more futuristic while retaining a strong recognisability, making the logo easily recognisable and memorable.
A symbol of technology, future and unique.
Presented in the form of pixels and scanning light, the design looks more futuristic while retaining a strong recognisability, making the logo easily recognisable and memorable.

Colors

- Black, Emerald, and Neon.
These core colors define the brand’s futuristic and cyber-inspired aesthetic, creating a bold, high-tech identity. Black provides depth and contrast, reinforcing a sleek, modern feel, while Emerald and Neon inject vibrant energy, evoking the electrifying glow of digital landscapes and neon-lit cyberpunk cities. Together, they establish a cutting-edge, visually striking presence across all brand assets.

- Mint, Pale, and Baby Green.
These softer tones serve as background colors, enhancing the depth and dimensionality of the brand’s cyber-futuristic theme. Mint and Pale introduce a cool, digital glow, reminiscent of holographic interfaces and augmented reality, while Baby Green provides a subtle luminescence that balances the intense vibrancy of the core colors. These hues support various brand elements by ensuring readability and seamless visual flow, maintaining an innovative and forward-thinking aesthetic
- Black, Emerald, and Neon.
These core colors define the brand’s futuristic and cyber-inspired aesthetic, creating a bold, high-tech identity. Black provides depth and contrast, reinforcing a sleek, modern feel, while Emerald and Neon inject vibrant energy, evoking the electrifying glow of digital landscapes and neon-lit cyberpunk cities. Together, they establish a cutting-edge, visually striking presence across all brand assets.

- Mint, Pale, and Baby Green.
These softer tones serve as background colors, enhancing the depth and dimensionality of the brand’s cyber-futuristic theme. Mint and Pale introduce a cool, digital glow, reminiscent of holographic interfaces and augmented reality, while Baby Green provides a subtle luminescence that balances the intense vibrancy of the core colors. These hues support various brand elements by ensuring readability and seamless visual flow, maintaining an innovative and forward-thinking aesthetic
Black
Emerald
Neon
Mint
Pale
Baby Green
Guideline
website

The design emphasizes visual hierarchy, product display, a convenient shopping experience, and a clear navigation system.

Landing Page-Home Page

Through banner images, product blocks of varying sizes, and clear headings, users can quickly focus on important promotions. The navigation bar and search bar are designed to be simple and intuitive, allowing users to easily find the products they need. Also, the product category blocks and recommendation sections are organized neatly, enhancing the user experience.

The page uses a white background with emerald as an accent color, making the entire site look clean and fresh, and easy to read and navigate.
Through banner images, product blocks of varying sizes, and clear headings, users can quickly focus on important promotions. The navigation bar and search bar are designed to be simple and intuitive, allowing users to easily find the products they need. Also, the product category blocks and recommendation sections are organized neatly, enhancing the user experience.

The page uses a white background with emerald as an accent color, making the entire site look clean and fresh, and easy to read and navigate.
The left sidebar provides various filtering options, helping users quickly narrow down the range and find products that meet their needs. The top of the page offers sorting options based on relevance, price, and more, while the bottom of the page allows users to choose the number of products displayed per page, enhancing flexibility. The top of the page maintains a clear navigation menu and search bar, enabling users to easily jump to other categories or perform a search at any time.

Product List & Content Page

The left sidebar provides various filtering options, helping users quickly narrow down the range and find products that meet their needs. The top of the page offers sorting options based on relevance, price, and more, while the bottom of the page allows users to choose the number of products displayed per page, enhancing flexibility. The top of the page maintains a clear navigation menu and search bar, enabling users to easily jump to other categories or perform a search at any time.
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